Why is public relations (PR) important to your acupuncture practice?
PR creates a relationship with the public (your potential patients) by communicating and establishing positive message points about…
Welcome to your billing and coding weekly solutions by American Acupuncture Council Network (AACN).
Why is public relations (PR) important to your acupuncture practice?
PR creates a relationship with the public (your potential patients) by communicating and establishing positive message points about you, your practice, what you do, and how you can help them.
Ultimately, when patients know you, like you, and trust you, they tell other people about you and write positive reviews about you, which is a great form of PR.
Some forms of PR include:
Podcasts
Social media (Youtube, Facebook, Linkedin, Instagram)
Open houses
Publishing articles
Networking (Letting others know you and what you do)
PR helps to tell your story and distinguishes you from the competition.
AACN, more than just billing and coding!
Remember, billing with incorrect acupuncture CPT and ICD codes can lead to claim rejections and delays in payments, which can have a devastating impact on generating revenue and keeping you in business.
If you are experiencing insurance claim denial, staff spending too much time trying to get claims paid, and patients asking why their claims have not been paid then AACN is your solution.
AACN stays ahead of the curve on the latest trends and changes in billing and coding by utilizing their direct channel of communication with the insurance companies and organizations that set the guidelines.
There is a reason acupuncturists have trusted AACN with their business for over 30 years.
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